How One Great George Street doubled their web traffic from ‘offered’ design
Over the location of a year, primary London conference centre One Great George Street has more than doubled their web traffic from re-designing their website to make it more simple to utilize and DDA accredited. To get far better online search engine putting and for this factor boost traffic a lot more they have really similarly began an SEO task.
Who are One Great George Street?
One Great George Street is a elegant and historic primary London conference location. Placed in the heart of Westminster the area has 19 areas perfect for a substantial choice of events, from conferences to conferences; training sessions to product launches, awards dinners to individual excellent dining and the location is similarly easily offered for distinct use for weekend wedding event celebration. With requirement and modern-day areas and the ability for 6-400 visitors, there’s an area for each single event.
A well comprehended and established conference place presently, in 2004 it was felt that business image needed to be updated to far better reveal the popular nature of the business. In addition to a new logo style and new handouts an access-friendly website was brought online in Feb 2005.
Website advancement
Established and established with the help of marketing business WDPA (now SOUK Response) and established by E-Business (part of Thomas Telford Ltd), the new site accepted the fresh brand-new structured look that can be seen on all other literature and item. As updating the site aesthetically, the goal was similarly to make it more in line with the new DDA requirements. The place aspires to offer a service for all, so that people of all abilities have basic access to the site and the centers in the structure.
As wedding occasion receptions are a gradually essential source of business to One Great George Street, 2 special locations were produced– one for wedding event occasions and one for company visitors. Optimisation possibilities
On the SEO front, basic structures were set by E-business in late 2005 with the objective of assessing the waters whilst absolutely examining the SEO options. Throughout the last 6 months considered that consisting of keywords, alt tags, meta tags and so on, the putting on the important online search engine has in fact increased rather, nevertheless by handling a proficient SEO business the goal is to get back at higher existence. Commercetuned (www.commercetuned.co.uk) are handling a constant task that consists of consisting of new website coding, link structure and providing ideas on keyword putting on the customer interface.
With online search engine marketing and optimisation being such hot topics, the One Great George Street marketing method needs to keep up to date with and top of these patterns and are because of that entirely inviting any adjustments. The marketing method has in fact been changed over the last 2 years to include this a growing variety of with all jobs now including e-shots and web marketing as a core element and all interactions are directing the consumer to the website.
Visitor numbers
With visitor numbers increasing so significantly, the re-designed website has really been a wonderful success. From the visitor statistics what is also truly encouraging is the increase in ‘returning’ visitors.
This increase in traffic is exceptional news for the location and is far more than prepared for, nevertheless there is still more that can be done to improve the awareness of this conference centre, which is why Commercetuned are now on board handling an all integrating SEO/SEM job.
One Great George Street is a advanced and historic primary London conference location. As wedding occasion receptions are a substantially crucial source of service to One Great George Street, 2 distinct locations were established– one for wedding event occasions and one for company visitors.
One Great George Street is a elegant and historic primary London conference location. As wedding occasion receptions are a gradually essential source of business to One Great George Street, 2 special locations were produced– one for wedding event occasions and one for company visitors. One Great George Street is a advanced and historic primary London conference location. As wedding occasion receptions are a substantially crucial source of service to One Great George Street, 2 special locations were established– one for wedding event occasions and one for organization visitors. From the visitor information what is similarly exceptionally inspiring is the increase in ‘returning’ visitors.
